Strategic Management | Fifth Edition


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This fifth edition of Strategic Management brings to you the state-of-the-art in the discipline of strategic management in a lucid and reader-friendly manner. This edition is a thoroughly revised, rewritten, and updated edition with 38 case studies of Indian organisations and companies. With its several reader-friendly features, this edition continues the tradition of being a text ideal for self-study and comprehensively meets the requirements of graduate and post-graduate students of management and allied disciplines as well as students of engineering and information technology who would like to enhance their understanding of how organisations operate strategically. Middle-level managers, trainers, and consultants would also find this book to be quite useful. Highlights: 1. The latest framework of strategic management including strategy formulation, strategy implementation, and strategy evaluation and control 2. Comprehensive coverage of the latest issues in strategic management 3. Special emphasis on corporate sustainability, internationalisation, liberalisation and digitalisation in the context of strategic management in India 4. Includes contemporary topics such as resource-based view, dynamic capabilities, risk management, business modelling, VRIO framework, balanced scorecard, digitalisation, new framework of strategy implementation, network structures, blue ocean strategy, mergers and acquisitions, strategic alliances and joint ventures, corporate political activity and stakeholder management. 5. Hundreds of new examples and illustrations of Indian companies and organisations 6. Preview and review cases, numerous exhibits and figures, chapter-end summaries, short-answer and discussion questions, and copious notes and references

Publisher‏:‎McGraw Hill; Fifth edition (10 December 2020); McGraw Hill Education (India) Private Limited, B-4, Sector-63, Dist. Gautam Budh Nagar, Noida – 201 301, UP
Language‏:‎English
Paperback‏:‎822 pages
ISBN-10‏:‎8194740045
ISBN-13‏:‎978-8194740049
Item Weight‏:‎1 kg 170 g
Dimensions‏:‎20 x 14 x 4 cm
Country of Origin‏:‎India
Generic Name‏:‎Book

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